Marketing Strategy & Architecture

  • Structuring, developing, recruiting, on-boarding, and coaching to scale or optimize the effectiveness of marketing teams.

    • Cross-functional and interdepartmental team building

    • Capabilities development

    • Up-skilling

  • We bring deep experience in both corporate Marketing leadership positions and professional coaching to our coaching work. We have walked in our clients’ shoes and integrate our first-hand knowledge and empathy with proven coaching techniques to help leaders achieve their personal and professional goals.

    • Leadership Coaching

    • Performance Coaching

    • New-hire Coaching and Onboarding

    • Team Building and Coaching

    • Positive Intelligence ® Coaching

    • Performance marketing strategy

    • Brand marketing strategy

    • Brand identity, architecture, and management

    • Strategy assessment and refinements

    • Marketing plan development

    • Search, social, influencer

    • Performance TV

    • KPI development and dashboarding

    • Amazon and retail media optimization

    • Agency search

    • Agency management

    • KPI metric and monitoring

Sales Strategy & Planning

  • Structuring, developing, recruiting, on-boarding, and coaching to scale or optimize the effectiveness of sales teams.

    • Cross-functional and interdepartmental team building

    • Capabilities development

    • Customer presentation development and training

  • We bring deep experience in both corporate Sales leadership positions and professional coaching to our coaching work. We have walked in our clients’ shoes and integrate our first-hand knowledge and empathy with proven coaching techniques to help leaders achieve their personal and professional goals.

    • Leadership Coaching

    • Performance Coaching

    • New-hire Coaching and Onboarding

    • Team Building and Coaching

    • Positive Intelligence ® Coaching

    • E-commerce, Brick and Mortar, D2C

    • Customer, channel and assortment analysis and opportunity identification

    • Profitability analysis

    • Sales planning and forecasting

  • Aligning sales incentives with business goals in a plan that motivates the team is essential for maximum performance.

Organizational Development

  • Culture = Performance.

    We are certified consultants in the Denison Culture Framework, and we leverage this validated and quantified assessment to diagnose and create a shared understanding of the current state of the organization, and the need for change/improvement. The data are empirical and capture what members of the organization are actually experiencing, thinking and feeling. Additionally, the Denison Organizational Culture Assessment is proven to be predictive of financial performance.

    The data clearly identify the behaviors and areas of operational effectiveness that could use improvement, providing concrete direction for the leadership team.

    Our process includes the following:

    • Culture assessments

    • Strategic integrations

    • Culture change strategy and process

    • Action planning

  • Designing and structuring all or parts of the organization to optimize effective operations and behaviors that support the business objectives.

    • Organizational assessments and change management planning

    • Roadmaps for effective change

    • Communication strategy

    • Implementation

    • Process design

    • Feedback loops

    • Leadership Coaching

    • Performance Coaching

    • Team Building and Coaching

    • Positive Intelligence ® Coaching

  • 40% of new executives fail within 18 months, and the cost of that failure is frequently more than 10x their salaries. Through Executive Onboarding LLC we have a proprietary system that supports executive transitions with proven results.